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Archive for the ‘Public Relations’ Category


Use Public Relations to Drive Sales (and Stop Confusing It with Marketing and Advertising)

Reprinted with permission from the book, Jersey Women Mean Business! Big Bold Business Advice © 2012 Published by Woodpecker Press, LLC PUBLIC RELATIONS CHAPTER 47 by Amy Delman What is so confusing about public relations (PR) that people lump it together with marketing and advertising, and expect the three to function interchangeably? More important, why […]

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